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    Invisible Ramps - Outdoor - Advertising - Array - Array - January 20, 2014

    Description

    Nowadays skaters feel more and more like their favourite sport belongs less and less to the city; that skating is being banned from all of the best spots. So Nomad Skateboards asked LOLA to carry out a campaign to inspire their customers and invite them to take back what is rightfully theirs: the streets. That\92s how LOLA created NOMAD INVISIBLE RAMPS, an outdoor campaign made up of a series of ramps blended around the city, allowing skaters to enjoy public spaces that they are usually kicked out of, and at the same time sending the world a powerful message: the city is and always will be ours.

    Skills